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I belive business owners deserve peace of mind knowing exactly where their next customer is coming from
and here's why....
Before I helped people with their digital marketing, just like you, I owned and operated a B2C service based business (as a painter and decorator). It allowed me to gain first-hand insight into the hurdles service-based business owners face generating work to stay profitable.
When I first started out, the question I asked myself was, “where do I find customers?“. This question lead me to search for knowledge from YouTube videos, listen to countless marketing podcasts, and even buy online courses.
The end result? I developed and built an online marketing funnel that transformed my business. Clients even began choosing me as their prefered option before face-to-face meetings.
The framework I developed for myself turned into the Service Business Blueprint, and I now use it to help other business owners succeed with their business goals.
Based in Matlock,
Serving the UK
A man working on a laptop with his dog in a bright, modern office space. How I help
I help local service businesses measurably increase their revenue by generating more leads and sales.
I achieve this by creating exceptional websites, getting them to the top of Google, and assisting your business into converting these leads into sales.
My approach focuses on the big picture. I don't look at any task in isolation; I build a complete client acquisition framework for you, connecting the dots between the individual pieces, always remaining focused on your business goals.- Conversion Based Web Design
- Local SEO
- Google Business Profile Optimisation
- Hosting, Maitainence & Growth Services
My Assurance
Find out the four most imortant values I stand for and what you can expect when we work together.
Transparency
You'll always know the strategies, progress, and results. Analytics and reports means you're in the loop.
Reliability
I promise to always get back to you. I'll keep your website running smoothly and I aim to be there when you need me.
Accountability
I'm all about getting you real, tangible results that help your business thrive.
Passion
I'm genuinely excited about digital marketing and helping you succeed.
The Complete Web Design & SEO Process for Service Professionals
The Service Business Blueprint: a 5-step process combining tradesperson and marketing expertise to generate real leads for service businesses.
Phase 1
I begin every successful web design project by getting to know your business, goals, and customers.
- Walk you through a comprehensive discovery session to learn about your business needs and which of my services will work best for you
- Study your target audience to understand how they find and choose local businesses
- Look at your competitors to find ways your business can stand out online
- Set clear goals to measure the success of your website and marketing efforts
- Create a project timeline that fits your business goals for both your website and ongoing SEO
- Gather your brand materials and content needed for your website and Google Business listing
Phase 2
With a clear understanding of your needs, I create a roadmap for your online success.
- Plan your website structure to make it easy for customers and search engines to navigate
- Sketch layouts that highlight the most important parts of your business
- Research keywords your customers use to find businesses like yours
- Build an SEO plan that helps you rank in local searches
- Decide on the best calls-to-action to get visitors to contact you or buy from you
- Design a consistent look and feel for your website and Google Business Profile
- Plan the technical details including hosting, security features, and maintenance needs
Phase 3
I bring your online presence to life through careful design and development.
- Set up WordPress with the right settings for security and easy updates
- Build a website that looks great on mobiles, tablets, and computers
- Create pages based on our approved designs that support your local search strategy
- Use your brand colours, fonts, and images consistently across your site and Google listing
- Add features like contact forms, maps, and security protections
- Write content that includes your keywords and speaks to your customers
- Design recurring elements like headers and footers for a consistent feel
- Optimise all images to help your site load quickly
Phase 4
I refine every detail to ensure quality and performance.
- Test your site on different devices and browsers to ensure it works perfectly
- Speed up your website to improve visitor experience and search rankings
- Make navigation intuitive so visitors easily find what they need
- Apply Local SEO techniques including Google Business Profile optimisation
- Ensure your site is accessible to all visitors and protected against threats
- Fine-tune SEO elements like page titles and descriptions for better rankings
- Make adjustments based on your feedback
- Do a final review of all content for accuracy and keyword usage
Phase 5
I ensure you can get the most out of your website long after launch.
- Show you how to use your website and Google Business Profile with simple training
- Provide easy-to-follow guides for updating your site and maintaining security
- Set up tracking to show you how your website is performing
- Implement technical SEO elements like sitemaps to help search engines find your content
- Launch your site smoothly with your Google Business Profile properly set up
- Check everything after launch to make sure it's working correctly
- Design your ongoing website maintenance, security, SEO, and Google Business Profile management options
- Create a plan for our continued partnership to help your business grow online
