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Local SEO That Gets You Found on Google

Local SEO for Service Businesses

When someone nearby searches for what you do, you want to be the business they find. I handle the strategy and the work behind it, so you show up ahead of your competitors.

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Service based business
Service business client

Do you show up when people search for what you do?

  • Are competitors appearing above you in search?
  • Are you busy but not actually growing?
  • Are your competitors in the map results while you're not?
  • Are the enquiries you get the kind you actually want?
  • Is your business name the only thing you rank for?
  • Are you guessing what people search for?
If you answered "yes" to any of these questions, you're losing enquiries to businesses that are no better than you, just easier to find.

Local search plays by its own rules

When someone searches for a service near them, Google shows two sets of results. First come three businesses on a map, then the usual list of links below.

The map results come down to your Google listing, your reviews and how close you are to whoever's searching. The links below come down to your website and the terms you're targeting.

The businesses that win show up in both, above everyone else. That's exactly what local SEO is built to do.

  • The map results

    Your Google listing

    The main thing deciding whether you appear in the map results. It needs claiming, optimising and monitoring, not setting up and forgetting.

  • The search results

    Your website

    What gets you into the results below the map, and what convinces someone to get in touch once they've found you.

What you can expect from me

Nobody can guarantee you the top spot on Google, and anyone who does is either guessing or planning to rank you for terms nobody searches for.

What I can promise is that you'll always know what I'm working on, why it matters, and whether it's making a difference. If something isn't working, I'll tell you and change it.

  • Honest expectations

    I'll tell you what's realistic for your market before you commit, not after.
  • Clear reporting

    You'll see what's changed, what's working and what I'm doing next. No dashboards full of numbers that mean nothing.
  • Plain English

    I'll explain what I'm doing so you actually understand it. If something isn't clear, that's on me.
  • In it for the long haul

    Local SEO builds over months, not weeks. I'd rather work with you for years than sell you a quick fix that doesn't last.

What Is Included In Your Local SEO Plan?

Local SEO isn't one job, it's a lot of small ones done consistently. Here's what that means in practice.

  • Google Business Profile setup and optimisation

  • Directory listings and consistent business details

  • On-page SEO and page structure

  • A system for getting reviews in regularly

  • Content written around real searches

  • Technical setup and local schema

  • Local landing pages for the areas you serve

  • Monthly tracking and reporting

The goal is simple: when someone searches for what you do, you're the one they find.

Book Your Free 30 Minute Consultation 🚀

How your local SEO plan works

A website project should feel clear, organised and easy to follow. I will guide you through each stage, from the first conversation to launch, so you know what is happening, what is needed and what comes next.

  • PHASE 1

    Research and strategy

    Before anything changes, I look at what people are actually searching for, what your competitors are doing, and where the gaps are. You get a clear plan showing what needs doing and why, and I’ll walk you through it before any work starts.

  • PHASE 2

    Building the foundations

    Your Google listing sorted properly, your pages written and structured around real searches, landing pages built for the areas you serve, and your business details cleaned up across the web.

  • PHASE 3

    Ongoing work

    Rankings aren’t won once. Every month I keep your listing active, add content if it’s needed, identify new opportunities as they appear, and report on your rankings. This is where the results actually come from.

What You Can Expect From Me

You're being asked to commit to something that can take months to pay off. Here's how I make sure that's never a leap of faith.

  • Realistic Timescales

    Local SEO takes months, not weeks. I’ll tell you what to expect and roughly when.

  • A Fair Commitment

    Plans run over a set term, because a month or two won’t get you anywhere.

  • No Promises I Can't Keep

    Nobody can guarantee the top spot. I’d rather tell you what’s realistic.

  • Straightforward Reporting

    Every month you’ll see what’s changed and what I’m doing next.

Local SEO FAQs

Plans start from £399 a month. What determines the final figure is what you’re up against, since matching competitors who’ve invested heavily takes more work than getting ahead of ones who haven’t. I’ll tell you exactly where you sit on a free consultation.

Usually three to six months before you see meaningful movement, though it depends on how competitive your market is. Some things, like a properly optimised Google listing, can shift things sooner. Anyone promising results in weeks isn’t being straight with you.

No, and neither can anyone else. Google doesn’t sell rankings and nobody controls the algorithm. What I can tell you is what’s realistic for your market before you commit.

SEO plans run over a set term, because a month or two won’t get you anywhere. You’ll know exactly what that looks like before you start, and there won’t be any surprises.

Usually, yes. Your Google listing can do a lot on its own, but the results below the map depend on your website. If you don’t have one yet, or yours isn’t up to the job, my web design service is the place to start. If your site isn’t ready, I’ll tell you honestly rather than take your money for SEO that can’t work.

The foundations, yes: sensible structure, proper headings and metadata. Local SEO is the ongoing work of competing for the searches that bring you enquiries. One is groundwork, the other is the long game.

I’ll tell you. If something isn’t shifting, I’ll say so and change the approach rather than keep quiet and carry on invoicing. If it turns out I’m not the right fit, I’d rather say that too.

Get Started

Book your free consultation

Let’s discuss how to build a website that works around the clock to grow your customer base and support long-term profitability.

  • Discuss your goals and obstacles, judgement-free.
  • Discover if my approach matches your needs
  • Get straight-forward advice on your next steps

Get The Free In Depth Guide

How to hire a web designer and not get burned!

Don’t hire a web designer until you read this! What to ask, when to ask it and what to look out for.

  • Ask the right questions
  • Spot proposal red flags
  • Invest wisely in web design
  • Plan for ongoing success

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